Ola S1 Holi Edition Confirmed by CEO Bhavish Aggarwal - Here's How You Can Get It

 

Ola Electric, the electric vehicle arm of ride-hailing company Ola, has announced a special edition of its Ola S1 electric scooter to celebrate the festival of Holi. The Ola S1 Holi Edition was confirmed by the CEO of Ola, Bhavish Aggarwal, on Twitter. This limited edition scooter is set to be available for purchase in the coming weeks.

The Ola S1 Holi Edition is expected to feature a vibrant color scheme, likely inspired by the colors of Holi. The regular Ola S1 scooter is currently available in a range of color options, including matte black, matte pink, sky blue, and more.

According to reports, the Ola S1 Holi Edition will be available in limited quantities and will only be sold to customers who have already booked the Ola S1 or S1 Pro. Ola had previously announced that the first batch of Ola S1 scooters had been sold out within hours of the launch.

To be eligible for the Ola S1 Holi Edition, customers must have completed their payment for the Ola S1 or S1 Pro by a certain date, which is yet to be announced. Ola has stated that eligible customers will receive an email with instructions on how to purchase the limited edition scooter.

The Ola S1 electric scooter has been making waves in the Indian EV market since its launch in August 2021. The scooter boasts impressive features, including a range of up to 121 km on a single charge, a top speed of 90 km/h, and fast-charging capabilities that allow the battery to be charged up to 50% in just 18 minutes.

The Ola S1 is priced at Rs. 99,999 ($1,340 USD), while the more powerful S1 Pro is priced at Rs. 1,29,999 ($1,740 USD). These prices include FAME II incentives and exclude state subsidies and taxes.

The launch of the Ola S1 Holi Edition is a clever marketing strategy by Ola Electric to attract more customers and capitalize on the festive season. With the limited availability of the Holi Edition scooter, it is likely to create a sense of urgency among customers to book the regular Ola S1 or S1 Pro to become eligible for the special edition.

Overall, the Ola S1 Holi Edition is an exciting addition to the Indian EV market and a creative way to celebrate the festival of Holi. It will be interesting to see the final design of the limited edition scooter and how many customers will be able to get their hands on it.